Most people tend to use too much cleaner, so the maker of the kit says to use a hair dryer in order to avoid water staining the leather. I never use the hair dryer for the cleaner, but I know to go lightly with it. And yes, you can make your own cleaner, its just as good.

I find the included cloths not to my liking very much, I just prefer a larger microfiber cloth.

The Moore and Giles Conditioner is unbeatable on all burnished and pull up hides, its the best there is. Takes longer to apply though since its a paste and not a liquid.

Hope that helps!
Duane